All Hands on Deck for Business Development Efforts: Libraries Part of the BD Crew

puzzle-1020011_640

It was great to see the library getting recognition in an article by Bloomberg Law’s Scott Mozarky, Large Law’s Not-So-Secret Weapon In Marketing And BD: The Library.  In the piece, Scott says, “Law firm libraries have always been major assets for partners and associates in providing strong practice of law results to their clients. However, the library was not often perceived to be a key component in a firm’s marketing or business development machinery.”

This particular line struck me as timely since On Firmer Ground recently recapped two webinars where private law firm librarians/information professionals were discussing competitive intelligence efforts at their firms.  You Ask, We Tell – Your CI Report Formatting Questions Answered was hosted by the Private Law Librarians and Information Professionals’ Special Interest Section of the American Association of Law Libraries (AALL), and Library and Marketing: Why Can’t We Be Friends? represented a first-time collaboration between the Legal Marketing Association (LMA) and AALL. Two of the panelists representing the library function in the LMA webinar said they had been involved in competitive intelligence work at their firms for ten years, and that they played an integral part in the firm’s business development efforts.

Scott is correct that librarians aren’t always perceived as a key part of the firm’s business development machinery though, and his article offers a perfect lead-in to a list of competitive intelligence/business development resources available from the American Association of Law Libraries.  Hopefully, firm librarians can glean some useful nuggets from these as they keep pushing ahead with their business development contributions. Continue reading

More on ILTACON 2016—Tips and Tricks for Implementing an Expertise Location System at a Law Firm

system-1527687_640

By Julie Bozzell, Chief Research and Knowledge Services Officer, Hogan Lovells

Finding who knows what or has experience doing XYZ quickly in most law firms today is not as simple as we’d like it to be.  At ILTACON in August, I participated in a panel  titled “Finding a Needle in a Haystack with 21st Century Expertise Systems.”   Other panelists included Kate Cain, Director of Market Intelligence at Sidley Austin LLP; Marybeth Corbett, Director of Knowledge Asset Services at WilmerHale; and Joshua Fireman of Fireman & Company.

Our session included discussion of expertise v. experience, expertise systems and solutions, why firms need expertise location tools, and the fun range of challenges that exist with implementing any such solution in a law firm.  I emphasized to the audience the expertise librarians can bring to these projects based on their experience with, and love of, developing and managing controlled vocabularies and taxonomies.  Along with that, librarians and information professionals have a deep passion for searching and for refining search tools to better meet our discovery needs.

ILTACON Session Description:

Expertise location systems are ubiquitous at law firms of all sizes and are key solutions that help with everything from responding to client proposals to finding the right attorney to help with a particular matter. An effective expertise location tool can be a differentiator for law firms, yet they are tricky because of the need to pull together multiple sources of information while providing clear answers. People from the trenches will share their experiences of implementing various solutions and tips and tricks to keep in mind when you’re evaluating a new solution.

Continue reading

More on ILTACON 2016—Social Collaboration Tools as an E-mail Alternative

social-media-1635576__180

Emily Florio’s post on attending ILTACON mentioned some of the private law librarians and information professionals that presented.  Katherine Lowry, Director of Practice Services at BakerHostetler, participated as a panelist for the session, “The Social Collaboration Tools Making a Meal Out of Email”.  The session focused on social collaboration tools, such as Slack, ThreadKM, Yammer, and Beezy, that law firms are using to facilitate collaboration and to help stem the endless stream of e-mail messages.

Katherine contributed to the panel by discussing BakerHostetler’s use of Yammer, and described the roll-out and adoption process.  According to Katherine, “[I]t was a great panel filled with a diverse set of products supporting social networks in the legal industry”, and she’s happy to see “social networks gaining even more momentum”.  She recommended the recap of the presentation written by Sameena Kluck, a Strategic Account Executive for Thomson Reuters and Westlaw.

The session’s moderator was Patrick DiDomenico, Chief Knowledge Officer at Ogletree, Deakins, Nash, Smoak & Stewart.  Other panelists included Ginevra Saylor, National Director of Knowledge Management at Dentons; Raul Taveras, Manager of Litigation Technology Solutions at Fish & Richardson P.C., and Cindy Thurston Bare, Director of Knowledge Management at Orrick.

Librarians and Vendors: Some Thoughts As Conference Season Approaches

iphone-513495_640

by Charles J. Lowry, enterprise sales representative for Fastcase

The poet Dante took great relish in describing the sign over the entrance to the underworld. There is a part of that sign that all vendors secretly fear is in the hearts of librarians as they contemplate the exhibit hall:

Per me si va ne la citta dolente,

Per me si va ne l’etterno dolore,

Per me si va tra la perduta gente.

Inferno III.1-3

“Through me you enter into the grieving city; through me you enter into unending sorrow; through me you enter to be among a forsaken nation.” What I hope to do over the next few paragraphs is to offer a couple thoughts that might enable both librarians and vendors to appreciate the opportunities and challenges of the exhibit hall. These thoughts are based on years of experience, but it is my experience only. I make no claim to speak for all vendors or for any particular vendor, including my employer. Continue reading

LIBRARIAN, CONFERENCES, VENDORS AND EXHIBIT HALLS: PROFITING FROM PROXIMITY

handshakeChuck Lowry is an enterprise sales rep for Fastcase, the winner, with Hein, of the 2014 AALL new product of the year award. Chuck can be reached at 202.999.4975 or clowry@fastcase.com.

The other day, I got my thirty-year pin in the mail from AALL. Now this only poses a mid-life crisis for me if I am able to live to one hundred twenty-eight years of age, and my family history screams that such a span is unlikely. Still, I like to think that there may be some benefit to others in thinking about my experience dealing with law librarians, especially at conferences. Much of what I say will be obvious to those of you who have attended several conferences; if I am only able to help you express or articulate what you have learned from the conferences, that will perhaps be useful to some of our readers. Continue reading